Heads Up Fly Fishing

As one of the leading fly fishing outfitters in the Southwest United States, Heads Up Fly Fishing already had a reputation for making fly fishing fun. They needed a modern website, a promotional video, and professional photographs that gave the same experience to future customers and reflected their brand accurately in the digital space. For the website, Heads Up also needed the ability to change and add content themselves, and have a responsive environment for clients using mobile devices. TwoFisted Heart Productions worked closely with Heads Up to define their brand identity and translate that into a style, website, and promotional video. TFHP used this upfront mapping as a tool when writing the script for the promotional video, making copy recommendations for the website, or taking professional photographs to ensure the Heads Up brand would be accurately represented. TFHP designed and developed a WordPress  website with a modern design that reflected the Heads Up brand image and would allow in-house updates. Additionally, TwoFisted Heart scripted, filmed, and edited the promotional video.